Sprengel Museum Hannover
A poster generator for a very prestigious museum
The Sprengel Museum Hannover in Hanover is a museum of modern art and, with focal points such as German Expressionism and French Modernism, is one of the most important museums of 20th and 21st century art. In 2017, the museum was voted Museum of the Year by art critics from the German section of the International Association of Art Critics (AICA).
»Shapes that Drift Their Beings« explores how abstract forms appear alive—through eyes, outlines, or movement. From playful to uncanny, the works span painting, sculpture, graphics and animation from the 1920s to today, featuring artists such as Arp, Ernst, Kandinsky, Miró, Schwitters, Niki de Saint Phalle and many others. At its core lies pareidolia—the brain’s tendency to see faces and beings where none exist, from clouds and sockets to Pac-Man or toys. The exhibition invites reflection on this phenomenon and reveals how art toys with our perception. COPE Studio has developed a poster generator for the communication of the exhibition. It embodies the spirit of exhibition curation.
Curated by Paula Schwerdtfeger.
All images ©Sprengel Museum, Hannover.
Selected Footage
Creative Direction and Coding.




